There's One Problem With This. When Poachers Track A Rhino (which Can Take Days) And They Discover That

There's one problem with this. When poachers track a rhino (which can take days) and they discover that is horn has been dyed like this, they kill it anyway.

And they kill it so that they won't end up tracking it again and wasting their time.

This is a good idea but ultimately doesn't work.

Pink Poison, the Surprising New Trend That’s Saving Rhinos

Rhino experts discuss a bright approach to keeping poachers away.

1) Does not hurt rhinos

2) Discolours ivory (BRIGHT PINK) thus reducing saleability

3) Can be detected by airport scanners, even if ground up, thus increasing the chances you will be caught

4) Causes nausea, vomiting, and diarrhea if ingested by humans, thus driving away your customer base

Win. Win. Win. Win.